lose the weight for good without having to eat, sleep, and breathe workouts and food prep!


You made it.

I’m so glad that you didn’t stop searching for a realistic solution to losing the weight for good. That search led you here and this just may be your last stop.

Grab a bottle of water and relax. We’re going to chat about how to know if Coaching Club is that thing that you’ve been trying to find.

Is this you?

 You are looking for a realistic way to lose the weight and keep it off that doesn’t require you to eat, sleep, and breathe workouts and meal prep.

 You want to feel confident that your meals are helping you get results without following strict diet rules, counting calories, keeping a food journal, or entering everything you eat in some online software for the rest of your life.

 You want to look good AND feel good. You need a program that makes you more energetic for your work, family, and other commitments. You have ZERO interest in programs that leave you feeling like the walking dead no matter how much weight they help you lose.

Frankly, you are starting to wonder if all of this is even possible because every single thing you try falls short in one of these areas or the other.

If this is you, you are in the right place!

I get you because I WAS you and I can help.

The secret to getting and staying in shape as a woman with a full life and dynamic schedule is making the most of the time and energy that you already have – not finding more time and energy.

Here’s where mainstream fitness fails you…

The prevailing message out here is that the key to results is to “want it badly enough”. Supposedly this desire will drive you to find time to exercise, time to meal prep, and motivation to repeatedly say no to your favorite foods to get results. When that doesn’t happen and you don’t get results, you feel like it’s your fault. Maybe you just didn’t want it badly enough to “do what you had to do”. Listen. Let’s get rid of that

Listen. Let’s get rid of that storyline right now because it’s not the truth. Even if the whole do-or-die approach worked in our 20s and 30s, at this stage of life, things have changed.

Our health and fitness is a priority but it is not THE PRIORITY. Good news is, it doesn’t have to be in order to get results.

We have families, work, and communities that depend on us. We know that we can take care of everything and everyone else even better when we take care of ourselves first. But, we struggle to make that happen consistently because our time is spoken for and our energy is already divided.

The whole “you find time for what is important to you” mantra may make us feel guilty about neglecting our own health and fitness. However, the guilt doesn’t magically give us the tools and strategies that we desperately need to fit EVERYTHING that is important to us. That line of thinking simply doesn’t help us take the much needed action that leads to results.

If we are going to lose weight for good and improve our health, our fitness system has got to FIT INTO OUR LIFE – not the other way around.

Giving you an effective system that fits your “grown woman lifestyle” was my motivation for creating Coaching Club.

Just Like You, I Struggled..

I struggled with losing the weight for good without having to make fitness THE PRIORITY. So, whenever I would get frustrated with how I looked in pictures or how my clothes fit, I would give myself a pep talk to “do what I had to do” to get the weight off. It would work for a while. But, inevitably this hyper-focus on food and fitness would steal time and energy from my family and my work. When my priorities started to compete and the various schedules began to clash, I would back off on the food and fitness side. That’s what we do, isn’t it?

You know how it is when we wait for a “better time” – when we wait for things to slow down. Then the better time never comes because our lives are full – with stuff we aren’t planning on giving up. So, like you, I would go back and forth between putting a huge focus on food and fitness when I got fed up with how I looked and felt and waiting for a better time to tackle the problem when it all got to be too much.

The back and forth was really wearing me out and I knew that it had to end. And, I had made up my mind that it needed to end with me having a fit body AND a productive life.

Lots of tears, frustration, and years of trial and error is how I found a way to have both. But, that doesn’t have to be your story. When I finally cracked the code on creating lasting weight loss for myself without making food and fitness the main priority, I was THRILLED. That turning point was the fuel for my mission. I became passionate about making sure that YOU have the tools, system, and support to do it too.

Now YOU have an opportunity to minimize the tears, frustration, and trial and error- a chance to leverage my experience to take years off of your process.

That chance is called Coaching Club.

Coaching Club is where you will get the tools and systems to make eating and moving to look and feel fierce feasible instead of frustrating. This is where you will get the support to change the process from mysterious to manageable.

You will get help every step of the way on your journey to looking and feeling FIERCE without allowing food and fitness to hijack your life. We can partner right now. All it takes is you saying yes to Coaching Club. Are you ready?

“2+ mile run and conditioning!! It still baffles me how I can run nonstop for miles but a 20 min conditioning session takes me out!

Arms and conditioning definitely getting stronger! Have a great day ladies!”

“I was supposed to go to gym with daughter and do cardio, but neither one of us really wanted to get out and go. So.. I told her that I had a workout that was only 20 minutes long and we could do it at home. My daughter is 20 years old and works out regularly. She said “only 20 minutes. I can do that, easy breezy”. I think you ladies can figure out the rest of this story. She did get through it. She was amazed with the work out that she got in only 20 minutes and is sure that she used some new muscles. Concita Bohaner-Thomas, you are the queen of our work out world!”

“Conditioning complete. Love these 10 minute workouts. They are “no fuss” to fit in at any time. I have learned not to pace myself and just go all out. Great workout. #421challenge #day7″

What You Can Expect When You Become A Coaching Club Client

 Overcome fitness obstacles and hang-ups that have kept you from reaching your weight loss goals.

 Establish new habits that make weight loss and maintenance effortless.


But, don’t just take my word for it. Hear what Audrey has to say about her Coaching Club experience and results.

What You Get as a Coaching Club Client

 Monthly workout calendar that shows you which workouts to do every single day so that you won’t have to think about what to do. Just look at the schedule, press play, and sweat.

  Short, challenging follow along workout videos that you can do in the gym or at home in 20 minutes or less. Train in your PJs if you want- zero travel time required.

 Meal ideas database with monthly updates of super quick meals so that you don’t need to think about what to cook or spend more than 10-15 minutes making meals.

 Manageable meal guidelines that you can implement anywhere so that you can stop guessing and rummaging through conflicting nutrition advice. I will show you how to make sure that every meal you eat is moving you toward your goals. No counting. No tracking. No stress!

 Instant access to the Fierce Figure Ramp Up Plan so that you can get results when you start rather than spending weeks learning how to work the system.

 Monthly challenges that help you build necessary habits.

 Frequent education videos that address common issues that that can get in the way of your results.

 Direct access to your coach, Coach Concita, via an exclusive, members’ only Facebook group to get the guidance and encouragement you need along the way.

 Direct telephone access to your coach, Coach Concita, via the members’ only hotline to get the support you need when posting in the group just won’t do.

 Ongoing accountability and support from the support community of women (Fierce Friends) who are on a journey similar to yours. No more feeling like you are the only one.

Join Now

Still not sure if Coaching Club is for you?

I get it. This is an amazing opportunity. But, it is not for everyone. Here’s how to know if Coaching Club isn’t right for you.

Coaching Club Is NOT For You If

 You are searching for a quick fix and are not ready to cultivate a sustainable lifestyle. If you need to drop a quick 10-15 pounds for your next event and have no interest in building the habits to keep it off, you won’t like Coaching Club.

 You prefer one on one coaching and accountability. While you get a ton of guidance and support in Coaching Club, this is not for you if you tend to disappear and disengage rather than ask for help when things get challenging. The Fierce Freedom 1:1 Coaching Experience would be a better fit for you.

 You are not ready to follow through on simple actions to create massive impact and results. If you are still learning what to do but aren’t ready to DO any of what you are learning, Coaching Club isn’t a good fit for you.

Didn’t see yourself in any of those statements? Great. Time to join Coaching Club so that you can start now.

Join Now

“That’s right… today I bought a size 6 suit! I went into the dressing room frustrated that I couldn’t find anything in a size 8 for work in an effort to catch the sales. But took a leap of faith and holla!!! #fitclubworks”

“Shoulders and conditioning DONE! I feel stronger. I actually enjoyed it this time.”

Received a compliment on how nice my booty was looking in my jeans on Saturday. One of the highlights of my weekend. Concita Bohaner-Thomas the day has come and I am now thanking you for glutes & conditioning last month. Looking forward to working on getting my arms tight & right this month!!!”

“That feeling when you are about to step on the scale and you truly expect to see no change but are shocked to instead see a loss that you get off the scale and step back on it again to be sure!

Thank God for the nutrition lessons learned though. But I’m back and feel great! Even able to maintain the higher weights I had worked up to. The best is that my hubby got me an HDMI cable so I could connect my laptop to my TV! 15 lbs down, 25 to go!

“So after only 3.5 days of working out and doing the modified Jumpstart (I just allowed myself to have some cheese in a meal if I want but otherwise it’s the actual jumpstart) I’m happy to report I’ve lost 2.2 lbs! I have 3, 5 more days to go but I’m motivated to see it through!”

“Hi everyone. I’ve been MIA due to work, but found time to post this yesterday on my personal timeline. This group is a huge part of my success. Thanks for everything. Even though I haven’t posted with the new challenge, I’m still working out daily. *Blessed to be in probably the best shape of my life in terms of total wellness by modifying my eating without depriving myself of great food and working out at least 6 times a week.”

“You know your eating habits have changed when you are on vacation in Puerto Rico complaining that you can’t find enough vegetables to the point when you go online while still there to place a Fresh Direct order for a ton of veggies to be delivered when you get back! LOL! My delivery came last night and my refrigerator is RIGHT! LOL!”

How Does This Work?

Are you almost ready to jump but wonder how it works if you join and don’t like it?

If you have made up your mind that you are going to take action, you have nothing to lose. If you join Coaching Club and start right away with the Fierce Figure Ramp Up, you will either start to get results or decide that this isn’t for you. Either way, you have a way out. The monthly membership can be cancelled at any time and the longer term options have a built in 14-day money back guarantee. No strings. No surprises.

That covers it all. If you are ready, to get this journey to FIERCE started, grab your spot in Coaching Club. See you on the inside!

Join Now

You have a choice between a month to month membership, 3-month membership, or 6-month membership. The monthly membership investment is drafted once a month. There is no contract and you can cancel at any time.  The 3-month and 6-month memberships are each a one-time investment.  They come with a 14-day money back guarantee.

Month to Month Membership

$37 (monthly)


No Contract – Cancel Anytime

Your monthly investment remains the same for as long as you have an uninterrupted membership. When you cancel, your monthly drafts will stop immediately.  You will also be removed from the online coaching forum and coaching portal.  When you join again, your monthly membership investment will be whatever the current rate is when you come back.

3-Month Membership

$97 (one time)


14-Day Money Back Guarantee

Your membership is good for 3 months.  At the end of this term, you may choose to get another 3-month membership or a month to month membership for the same investment as when you originally joined.  If you do not continue your membership after the 3-month membership expires, when you return, you will join at the membership rate that is current at that time.

6-Month Membership

$197 (one time)


14-Day Money Back Guarantee

Your membership is good for 6 months.  At the end of this term, you may choose to get another 6-month membership or a month to month membership for the same investment as when you originally joined.  If you do not continue your membership after the 6-month membership expires, when you return, you will join at the membership rate that is current at that time.